She cut her teeth as a Music Executive working for Lord Andrew Lloyd Webber’s Really Useful Group in the 1990s and quickly developed the twin track skills of understanding the artistic aesthetic of a project whilst simultaneously handling financial, legal and logistical disciplines. She then took her skills to a broader canvas; as a freelance performing arts specialist she gained a reputation for running productions  with a combination of warmth and efficiency that became her trademark.  She went on to fulfil a number of roles — from Casting Director to Associate Producer to Producer — on a wide range of TV and theatre productions including Over the Rainbow  (BBC TV); Love Never Dies (Really Useful Group); River Cottage Christmas Special and River Cottage Autumn (Channel 4); Sissinghurst (BBC4); I’d Do Anything (BBC TV); Casting Director, Nationwide to find “Oliver” & “Nancy” for West End of Oliver production; Last Choir Standing (BBC TV); Any Dream Will Do (BBC TV); Life Imitates Art (Camden People’s Theatre): Play It Again (BBC TV).